Loading briefing details...
News Brief
By: PointLine Media Research & Editorial Team
August 11, 2026
This performance underscores a major shift in the catering industry, where consumers increasingly favor artisanal, ready-to-serve charcuterie over traditional dining. Graze Craze’s sustained 20-quarter growth streak proves that the grazing-style model is a high-demand, scalable business concept with significant long-term potential for international franchise expansion and market dominance.
Graze Craze®, the premier leader in the charcuterie franchise industry, has announced a landmark performance for the first half of 2026. The brand achieved a remarkable 65% increase in same-store sales, marking its 20th consecutive quarter of positive growth. This sustained momentum highlights the brand's ability to capitalize on evolving consumer preferences for elevated, convenient catering solutions across both professional and social settings.
The company aggressively expanded its footprint, opening 23 new locations between January and June, bringing the total to over 130 operational sites. With a robust pipeline of 42 additional domestic locations and new international Master License Agreements for Guyana and England, Graze Craze is rapidly scaling its global presence. This expansion is supported by a commitment to quality, including upcoming menu innovations like premium Boar's Head® sandwich trays.
As part of the United Franchise Group™ family, Graze Craze continues to redefine the grazing food category. President Cory Hibbard credits this success to the brand's unique Grazologist® expertise and a shift in how modern consumers approach event catering. With plans to reach 150 locations by year-end, the brand is firmly positioned to lead the competitive specialty food market through consistent excellence and strategic global development.